Lead follow-up is a way to take control of your sales and keep your company front of mind for the customer. But how do you do it? You don’t want to be that person that’s constantly begging for the attention of your lead like a puppy begging at your heel. In reality, you do want to be available (and quickly) to the right leads, but there are ways to seem less pathetic pup and more trustworthy leader.
As most trade show booth staffers well know, getting enough face time to qualify every prospect who steps into your booth can be a race against the clock. If not given immediate attention, booth visitors lose interest and are quickly lured away by the next exhibit. In today’s blog, we’ll explore booth activities that prospects simply won’t want to walk away from.
Trade show displays are an investment. But like all good investments, you can stretch them to fit more than one need to maximize what you spend. We’ve gathered our favorite ways to repurpose trade shows displays so that they go further than the perimeter of you 10×10 booth space.
Looking to breathe some new life into that old trade show display? You don’t have to start all over from scratch. There are plenty of ways to refresh and expand your existing display simply by building on what you already have. In fact, just by adding this one item, you can completely upgrade the look-and-feel of your display.