How to Use Event Content Marketing Effectively

At first glance, event content marketing can seem to be an overwhelming beast, just another task to add to your ever-growing list. With a clear plan and execution, content marketing can drive vendors and visitors to your events, increase online traffic to the company website and social media, and build brand recognition.

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Green Marketing Campaigns that Get Your Brand Noticed

As you’re planning your marketing strategies for next year, consider the impact of a green marketing campaign. Keeping in line with the values of your company, you can create a campaign that will increase brand awareness while also bringing attention to important environmental issues.

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Create a Digital Display Stand that WOWs Your Audience

Why is simple not working at your events?
Consumers are already getting a lot of information in the day-to-day marketplace of social media making it even more important to create a digital display stand that WOWs your audience. They’ve seen – and even created – photo slide shows.

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4 Ways to Host an Eco-Friendly Event

Businesses around the globe are searching for ways to decrease their carbon footprint, including event planners and trade show professionals. Hosting an eco-friendly event doesn’t have to be boring. In fact, oftentimes you can offer the same (or better) experience to attendees while doing your part to be kind to the environment.

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