Running your own business and signing up for trade shows is exciting, but tax time can be confusing. If you are unsure about whether any of your trade show expenses are tax-deductible, you are not alone. Good news — there are many tax-deductible trade show expenses! Let’s go over some of the most common tax-deductible trade show expenses.
Preparing trade show reports shouldn’t require a three-hour scavenger hunt, frantically looking up costs and numbers. The key to pain-free post-show reporting is pre-show planning. By devising a report template up-front and deciding ahead of time which data points you’ll use to measure success, your post-show reports will practically write themselves.
Exhibiting at an out-of-town event can seriously boost your brand visibility, not to mention the insights gained from scoping out your competition on the show floor. But whether it’s a small one-day trade show or a week-long business conference, it’s easy to either over- or underestimate how much stuff to bring. This handy exhibitor packing list should help.
For most businesses, exhibiting at trade shows is an essential tool for boosting brand exposure and capturing sales leads. Where else can you meet face-to-face with dozens of prospective clients in a single day? But despite their effectiveness, trade shows can be expensive. Follow these tips to reduce costs and trim the fat off your trade show marketing budget.
A fire starts because of a faulty cord. Someone falls over on an item that dropped from your booth. An actual flood! There are so many scenarios where you could find yourself in need of trade show insurance. And while it’s unlikely you will need it, having the proper coverage in place when disaster strikes can bring you peace of mind during the chaos.
The corset. Platform shoes. Hammer pants. Instinctually, we all can just feel it when it’s time for something to GO AWAY. So when it comes time to get a shiny new trade show exhibit — whether it’s for a campaign, branding or just because — what exactly do you do with an old one? As it turns out, there are lots of options for trade show booth disposal.
Even the most conscientious trade show managers have been duped by trade show scammers. Seemingly legitimate offers arrive in your inbox almost daily, touting attendee lists, hotel discounts, and fabulous-sounding shows that, sadly, are often too good to be true. But with a little due diligence, you can learn how to spot these scams and avoid them altogether.
Juggling multigenerational teams and global offices while also tending to individual employees’ needs for training, coaching and mentoring? The role of a business leader today is complex and challenging, but ultimately rewarding. Here, we review trending leadership tools and tactics from a variety of thought leaders in the field.
The traditional job interview is like a one-way mirror: It’s a great way for the employer to assess an applicant, but it doesn’t allow an applicant to get an accurate view of the employer’s company culture and workplace dynamic. That’s just one of the many drawbacks of the standard recruiting process … but is there a better way? Some say yes.
Thinking of hiring a trade show manager? The most effective trade show managers have a very specialized set of skills. Whether you’re considering hiring your own in-house talent or outsourcing to a third-party vendor, there are certain traits you’ll want to look for during your search to ensure you’re netting the best talent available.