5 Best Green Booth Displays of All Time
Looking for green trade show booth design inspiration? Look no further. In this photo essay, we'll explore our top five all-time favorites. Ten years ago, few could have predicted the massive wave of innovation that would sweep across the trade show industry as a result of the Green Movement. Back then, eco-friendly exhibits were a hard sell for…
Business Travel, Leadership and Technology
The marriage between leadership, including business leadership, and technology has become such an important subject that the topic has been incorporated in master's degree programs at a growing number of colleges and universities around the United States. Perdue University leads the way in this type of degree program that weds leadership with…
Trade Show Display Basics: Start with a Branded Table Throw
If you're just getting started planning your company's first trade show, a branded table throw should be your first purchase. Not only is a logo-printed table throw a fantastic branding tool, but it can also be multi-purposed for use at a variety of other corporate events, from job fairs to holiday parties. Truth is, a branded table throw is so…
Increase Trade Show Attendance and Booth Traffic with Targeted Email Campaigns
Email can be an effective and low-cost method for promoting trade show attendance and increasing booth traffic at your next event. But too often, marketers fall short by using a one-size-fits-all email strategy. Truth is, different audiences respond to different triggers, so the savvy email marketer should take time to develop targeted campaigns…
5 Ways XSnap Portable Fabric Displays Can Liven Up Your Trade Show Booth
Looking to breathe some new life into that old trade show display? You don't have to start all over from scratch. There are plenty of ways to refresh and expand your existing display simply by building on what you already have. In fact, just by adding this one item, you can completely upgrade the look-and-feel of your display.XSnap Portable Fabric…
Supercharge Your Exhibit with Branded Charging Stations
Regardless of what you may have read, cell phone charging stations are not lead-generating magic beans. However, if you already have the three trade show essentials nailed down that is, (1) great branding and booth design, (2) friendly, knowledgeable salespeople, and (3) a solid plan for collecting leads and following up then adding a branded…